KayKay is a meta search engine or online marketplace for sustainable products and offers a new way of online shopping experience.
Problem of the ideal customer
The problem is that people who want to live sustainably find it difficult to find suitable products online.
Solution
The solution is a paradigm shift. Away from the endless product shelf possible in digital space, whose decision-making inefficiency has recently been proven by neuropsychological studies, towards individual product consulting through clever design and AI consulting system, which does not require human consultants and requires as little language skills as possible.
Unique selling proposition
Instead of clicking your way through an almost endless product catalogue in search of the right product, you will be guided through a transparent AI advisory system to the right product without being patronised. Further features serve as a decision-making aid.